Randi Mason Featured in PE Hub on Growing Private Equity Interest in Women’s Health

Partner Randi Mason, co-chair of Morrison Cohen’s Corporate Practice, was featured in a PE Hub article entitled “PE Invests in Women: An ‘Exploding’ Market with Untapped Potential.” The piece explores how growing recognition and openness around women’s health and reproductive care is fueling private equity interest across a woman’s lifespan—from puberty and fertility to menopause and beyond. In fact, women's health represents a $1 trillion annual opportunity for the global economy by 2040, according to a McKinsey report.

Randi pointed to four major factors driving market expansion: women’s control of discretionary spending; the growing number of women in positions of authority; the federal mandate to include women in medical trials; and a cultural shift toward open conversations about women’s health. “When you combine all these factors, I think it’s ripe for women’s healthcare to come to the forefront,” she said.

Randi also acknowledged challenges facing the space: “Investment capital is still largely controlled by men, and they don’t always understand the value of the product or service,” she noted. Additionally, access and affordability remain an issue: “While that's not a problem from an investor perspective—there can still be pretty high profit margins when you're going after the upper segment of the market—it's a problem from a woman's health perspective that there are these great tools that just can't reach the entire population.”

Still, Randi expects continued growth in what she describes as an “exploding market.”

Read the full article here.